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We the
Creatives...

Creative professionals produce the ammunition used by all sides of all arguments.

The responsibility for distributing honest, ethical, and socially responsible content lies with us.

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Social Media + Mental Health

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Manipulated and retouched content on social media directly contributes to body-image and self-esteem concerns among teenage girls.

Mariska Kleemans, Serena Daalmans, Ilana Carbaat & Doeschka Anschütz (2018) Picture Perfect: The Direct Effect of Manipulated Instagram Photos on Body Image in Adolescent Girls, Media Psychology, 21:1, 93-110, DOI: 10.1080/15213269.2016.1257392

Suicide rates for adolescent girls increased 65% between 2010 and 2015.

1

Adolescent girls are repeatedly identified as the most vulnerable group to negative mental health affects resulting from social media.

The same years adolescent social media use soared.

1: Jean M. Twenge, Thomas E. Joiner, Megan L. Rogers, Gabrielle N. Martin (2017) Increases in Depressive Symptoms, Suicide-Related Outcomes, and Suicide Rates Among U.S. Adolescents After 2010 and Links to Increased New Media Screen Time 

Image by Charisse Kenion

The effect of manipulated and retouched media on consumers was documented well before the rise of social media when body and social comparison issues came to light as a result of unrealistic portrayals of women images in beauty magazines.

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Harmful effects stem from comparisons drawn by the consumer between themselves and the published media. The integration of social media into all aspects of modern lives and the parallel use of the platform with professionals and regular users further promotes unhealthy comparisons and blurs the distinction between professional, curated media and organic content. 

A study exposing participants to simulated instagram feeds through original or retouched/reshaped selfies showed that exposure to the retouched images directly led to lower body image among participants.

Image by Vanesa Giaconi

Call to action heading

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as a content creator on social media:

What can you do?

1. Create a positive narrative around your account

Providing your audience with something to be positive about not only increases engagement but increases your growth as a social media account (provide some sort of validation for this)

2. Engage in body-positive campaigns

campaigns such as #instagramvsreality have a very real effect in countering the harm caused by excessively unrealistic instagram feeds. Even a single post can counter the harmful effect of multiple other posts. (provide source)

3. Thing twice before editing.

4. Be transparent about edited and staged posts.

All content has an impact

Make yours positive

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end of section

make yours positive

resources and further reading:

the content does

Mariska Kleemans, Serena Daalmans, Ilana Carbaat & Doeschka Anschütz (2018) Picture Perfect: The Direct Effect of Manipulated Instagram Photos on Body Image in Adolescent Girls, Media Psychology, 21:1, 93-110, DOI: 10.1080/15213269.2016.1257392

Mariska Kleemans, Serena Daalmans, Ilana Carbaat & Doeschka Anschütz (2018) Picture Perfect: The Direct Effect of Manipulated Instagram Photos on Body Image in Adolescent Girls, Media Psychology, 21:1, 93-110, DOI: 10.1080/15213269.2016.1257392

Mariska Kleemans, Serena Daalmans, Ilana Carbaat & Doeschka Anschütz (2018) Picture Perfect: The Direct Effect of Manipulated Instagram Photos on Body Image in Adolescent Girls, Media Psychology, 21:1, 93-110, DOI: 10.1080/15213269.2016.1257392

Mariska Kleemans, Serena Daalmans, Ilana Carbaat & Doeschka Anschütz (2018) Picture Perfect: The Direct Effect of Manipulated Instagram Photos on Body Image in Adolescent Girls, Media Psychology, 21:1, 93-110, DOI: 10.1080/15213269.2016.1257392

Mariska Kleemans, Serena Daalmans, Ilana Carbaat & Doeschka Anschütz (2018) Picture Perfect: The Direct Effect of Manipulated Instagram Photos on Body Image in Adolescent Girls, Media Psychology, 21:1, 93-110, DOI: 10.1080/15213269.2016.1257392

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Retouched and manipulated content has a direct effect on the mental wellbeing and body-satisfaction of viewers. 

Research groups exposed to simulated social media feeds 

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If your feed looks like this:

intro
perfection can hurt
breakdown of the study in images
who it affects?
what the studies say about mental health
 

reference:

__% of adolescent girls report "__________" as a result of viewing _____ on social media.

From selfies, to space...
All images have impact.

Sentence about who the most vulnerable are

We are not the puppets or the puppeteers, we are the strings.

Suicide statistics and graph

section on photography

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It starts with us.

and ends

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Yellow to Blue Gradient

It starts with us.

and ends

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section on social media

Your posts have impact

Fact 2

self-objectification and body dissatis- faction are important predictors of disordered eating and depression among young women (Paxton et al., 2006; Peat and Muehlenkamp, 2011; Stice, 2002; Tylka and Hill, 2004)

Positive effect

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section on film?

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It starts with us.

and ends

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Abstract Lines

section on what you can do,

Understand Your Impact

Impact

Adolescent girls are statistically the most vulnerable to adverse mental health affects resulting from irresponsible social media content. 

The most vulnerable demographic - adolescent girls, experienced a 65% increase in suicide over the years social media saw its largest growth

Viewing manipulated and unrealistic social media feeds lead to observable effects on the mental wellbeing of adolescents. 

Photo of a split image retouched and happy vs original and sad

Changing this: ___ will ___

Influencer

Photographer

Documentary Filmmaker

What can you do?

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Socio economic status, financial factors, race/ethnicity and educational pressure all failed to explain the increase

You have the tools to create change

Learn more:

Smartphones, social media use and youth mental health 2020, Elia Abi-Jaoude, MSc MD, Karline Treurnicht Naylor, MPH MD, and Antonio Pignatiello, MD

Picture Perfect: The Direct Effect of Manipulated Instagram Photos on Body Image in Adolescent Girls

Mariska Kleemans, Serena Daalmans, Ilana Carbaat & Doeschka Anschütz

Social media blurs the lines between percieved reality and curated content.

Teengers with Laptop

All content has an impact

Make yours positive

Story

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. 

Vision

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. 

Technology

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. 

Partners

Partners

Richard Heiman  |  CEO at Mikron

“testimonial. Click to edit me and add text that says something nice about you and your services. Let your customers review you and tell their friends how great you are.”

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